Homebase lead content agency
As part of the business turnaround, Cry Havoc were brought on board to partner with Homebase to work on peak content for the key Spring trading period. We set up a full team of content strategists and content creators, in under two weeks from initial meeting to live. Our team work across all channels, searching out opportunities to create effective content that maximises and stretches budgets further.
From emails, social, copy TOV, store imagery, interiors and PR imagery all the way through to SEO optimised content to improve the performance of key landing pages on the website, we worked cross-department and put ourselves at the heart of the challenge.
Our team are now looking at Autumn and Christmas content, looking ever further ahead to ensure the content we propose, create and deliver has the maximum impact to support the business ambition and goals.